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Jeanne Link received the Research Scholarship for Doctoral Students for two scientific articles on "Business models for communication departments: A comprehensive approach to analyze, explain and innovate communication management in organizations” and "Ethical dilemmas in digital communication – An empirical investigation on ethical decision-making processes." She presented the first full paper at the International Public Relations Research Conference (IPRRC) in Orlando, Florida, in March 2022, transferring the established management concept of the business model to communications management. The paper, published jointly with Prof. Ansgar Zerfaß, presents a new framework for research and practice. The second scientific article describes ethical dilemmas in digital communication and is based on the master's thesis written by Link, which has already been awarded the Günter Thiele Prize 2021.