Maike Lehnhoff: Role models for career planning in communication management
In her bachelor thesis “Role models for career planning in communication management” Maike Lehnhoff analyzed the importance of role models for students and alumni and in doing so explored an innovative topic for research on the profession. According to the jury, her thesis stood out with its interdisciplinary approach and comprehensive interviews series with students and alumni of the University of Leipzig. After finishing her Bachelor, Maike Lehnhoff continued her Master studies in Communication Management at the University of Leipzig.
She is still involved in research and is currently working on a follow-up study in the Department of Strategic Communication.
Kevin Reißig: Political communication on a state level
In his master thesis “Political communication on a state level” Kevin Reißig conducted a quantitative and qualitative comparative study into communication management and its success at state-level organizations in Germany. The jury said: “He creates a comprehensive picture of communication management and its actors on a state level (ministries, state chancelleries, parliaments, fractions, and parties), and focuses on players who up to now have largely been ignored by political researchers.”. Kevin Reißig completed his master’s program as the best in class and is now working in the field of political communication in Dresden.